Lucid Private Offices runs private office and coworking locations across multiple markets. When they brought us in, their Google Ads account was performing well but had stopped growing. Conversion tracking was solid all the way down to the signed deal, and their search campaigns were profitable. They just could not get more spend out of them.
Search had hit its ceiling because the account was built entirely on it. Every campaign ran phrase and exact match keywords into a handful of locations, so it could only ever reach people already searching for an office in those cities. There was also very little testing to improve on what was already working. We expanded into new markets, then brought in Performance Max and Demand Gen to reach the rest of Google's network and find prospects before they started searching. Alongside that we built dedicated landing pages and a testing program to lift the search campaigns they already had.
Over fifteen months we managed $2.06 million in ad spend and generated $8.27 million in revenue, a 401% return.
The Client’s Experience
The results are one part of the story. Here’s what Lucid Private Offices has to say about working together.
Top-Performing Ad Creative
I turn insights from the ad account into creative ideas, strategies, and briefs, then work with my creative team or yours to bring them to life. Here’s some of the creative that helped drive results for Lucid Private Offices.
Top-Performing Landing Pages
The ad earns the click. The landing page wins the customer. I write the copy and work directly with my landing page designer or your team to design and build the page. Here’s one of the landing pages that helped drive results for Lucid Private Offices.
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