Watches of Switzerland brought us in to manage advertising across some of the biggest names in luxury, including Rolex, Cartier, Patek Philippe, and Audemars Piguet. The work combined campaigns designed to sell specific watches with a broader investment in the stories, experiences, and associations that make luxury desirable.
A major part of that work was promoting the “Anytime. Anywhere.” campaign across the country. It connected watches with distinctive people, places, and stories, giving each piece a world beyond its specifications. Our job was to get those stories seen, running campaigns for national awareness, video views, and traffic to the campaign website alongside separate campaigns focused on purchases. Explore the “Anytime. Anywhere.” landing page below to see the storytelling behind the advertising.
Across 42 campaigns, we managed $361,000 in ad spend and generated $654,000 in attributed revenue, a 1.81x return. The partnership combined national distribution of a major luxury brand campaign with direct sales of some of the world’s most sought-after watches.
Top-Performing Ad Creative
I turn insights from the ad account into creative ideas, strategies, and briefs, then work with my creative team or yours to bring them to life. Here’s some of the creative that helped drive results for Watches of Switzerland.
Top-Performing Landing Pages
The ad earns the click. The landing page wins the customer. I write the copy and work directly with my landing page designer or your team to design and build the page. Here’s one of the landing pages that helped drive results for Watches of Switzerland.
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